social media

25 Ways to Use Social Media for Your Next Event

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Powerful social media tools are available to add marketing power to your next event. Jeff Hurt gives us his Top 25 ways to use social media for your next event.

Q&A: Nine Twitter Dos and Don'ts

| Published in October 2009
Jessica Levin, head of Seven Degrees Communications and manager of communications and member services at Moore Stephens North America Inc. Ready to use Twitter for business or career development? Here are nine tips from a top event tweeter

Veteran Marketer: Why Event Pros Should be on Social Media

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Allen Weiss is a professor of marketing at the University of Southern California’s Marshall School of Business.

Should event planners pay attention to social media? To find out, we went to the experts. Here, writer Marion Renk-Rosenthal investigates what you need to know about the evolving online world. Below are the highlights of her interview with marketing expert Allen Weiss of the University of Southern California’s Marshall School of Business.

Keep America Meeting Wins Two Industry Awards

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The industry-wide Keep America Meeting campaign was celebrated by the New York Metro Chapter of International Special Events Society (ISES) last week, when ISES judges awarded Keep America Meeting two Big Apple Awards for Best Use of Social Media and Best Corporate Social Responsibility (CSR) Initiative.

Leveraging Twitter: Real Life Examples

Published in May 2009
Twitter is a powerful tool for events, and what better way to explore that power than by integrating it into Conference ‘09? Here’s what we did — and what you can do too.

Increase your Value Without Lowering your Prices

| Published in May 2009
As budgets tighten, it’s time to focus on how to solidify your career or business — for now, and for brighter days ahead

Keep America Meeting Challenge: Leverage Social Media to Prove Events’ Value

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Post a picture of your events message, either from the rally organized by your CVB or from your desk!

What can you do to support the events industry at a time of unprecedented scrutiny and economic pressure? It’s a question many event and meeting pros are asking themselves, and now, Keep America Meeting, a campaign bringing together diverse parties in support of the industry, has a simple answer: Rally. And it’s not just any rally.

How to Strengthen your Live Events with Virtual Components

| Published in April 2009
Combining a virtual audience with a live audience can dramatically increase your reach. Don’t be afraid of virtual events — they may be the best thing that ever happened to face-to-face events

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