Booths, Not Bucks

Spending too much on your trade show exhibit? Try these top 10 big-picture cost-saving tips

| Published in March 2008
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Reasonably priced exhibits, such as the one shown in this rendering from exhibit solutions provider Nimlok, are one key to saving money. Big-picture strategies like avoiding rush charges are another.

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Saving money and trade shows may seem li

About the author: Candy Adams

Candy Adams, aka “The Booth Mom” (www.boothmom.com), is a veteran exhibit manager, presenter, exhibit staff trainer, writer on trade show industry topics and exhibition manager. She holds five industry certifications in trade show marketing, exhibition and exhibit management, meetings and meeting management.

Contact: CandyAdams@BoothMom.com