The Right Equation
Custom Events + Key Messages = Productive Business Relationships
by James Lonsdale-Hands | Published in June 2007 Focus on Event Marketing
Companies are facing greater competition
About the author: James Lonsdale-Hands
James Lonsdale-Hands is the managing director of CMP Custom Events, the integrated marketing solutions division of CMP Technology, an information and marketing solutions company.
Contact: jlonsdalehands@cmp.com