Idea Factory News

Taking Partnering to New Heights

| Published in February 2007
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The Tzaddi! Shop-designed brochure gave Elevated Events its own brand identity without taking away from each member company’s identity.Six Denver event companies collaborated on a pavilion at the 2006 Idea Factory. The partnership was deemed “a huge success.”By pooling their resources, the partners were able to get more bang for their buck, constantly attracting attendees with a contortionist, cirque-style performers, a living robot and other elements.

Case Study: Six Event Companies Crea

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About the author: Vicki Carson

Vicki Carson was Event Solutions’ trade show director through the 2007 show.