Event Solutions Institute Educational Sessions
Packed Houses, Lots of Ideas and Lots of Notes in ’07 Education
Published in December 2007 The Idea Factory 2007 in Review
Education is the number-one reason planners attend the Idea Factory, according to a recent Event Solutions survey, and this year, the offerings didn’t disappoint.
From Gael Hancock’s packed seminar on designing for the senses; to the who, what, when, where, why and how of green events; and Allison Saget’s enormously popular session on branding, Idea Factory attendees engaged in lively discussions — and took copious notes — on all aspects of the breaking trends and newest strategies that successful event professionals need to know.

