Cool Gifts for Swag Bags
By Scott and Adam Springer, ofBottle Your Brand
Ah, the eternal dilemma: keeping your name in front of clients and prospects without burdening them with still another keychain or letter opener. Here are a few ideas that just might do the trick.
Win at Welcoming
Rolling out the welcome mat at trade shows can be something of an art. Total squares try in vain to breathe excitement into magnets and key chains. Or they buy desk gadgets no one in their right mind wants to spend eight hours a day staring at.
What do you buy? Business card holders. They’re practical and professional, and they come in a ton of unique designs—you can find everything from retroAtari consoles to eco-chicrosewood cases. Prospective clients will have a fun new way to store their cards, and you’ll come across as both hip and business savvy.
Great Goodie Bags
The goodie bag is a conference classic, and that’s exactly why you should do as much as you can to make the contents of your tote stand out. Want to make ideas from your conference stick? A branded pack of gum is useful and unconventional, and it will save conference-goers from after-lunch garlic breath. Or do the same thing with water bottles.Custom water bottle labels add some pizzazz to your goodie bag without breaking the bank.
Keynote Keepers
Thank your VIP in style with something truly original fromMy Custom Creation. For less than $100, they’ll turn your idea into a reality using copper, tin or steel. A hip flask that’s been designed from scratch? That’s pretty cool.
Or you can skip the containers and go straight to the booze. A nice bottle of bubbly with acustom wine bottle label lets your show off your excellent taste in both wine and design. For extra flair, especially if your guest is new to the area, pick up the wine at a local vineyard.
Remember, what your gift says matters a lot more than what it actually is. So before you hand out bags full of glittery butterfly paperweights, ask yourself this: “Is this really how I want people to see me?”