Shareholders Experience Starbucks Heritage at Annual Meeting
At java giant Starbucks’ recent shareholders meeting, video images of the original Starbucks store prompted attendees to reflect on the company’s 37-year heritage of buying, blending and brewing its signature coffees.
Helping inspire that reflection was audio-visual, staging and technical support company AV Concepts, which provided video for the meeting or the fifth year in a row.
The event was held at McCaw Hall (Seattle’s opera house), and the more than 6,000 attendees exceeded the venue’s capacity, requiring Starbucks to utilize the exposition hall in the neighboring building for overflow.
Using fiber optic cables to provide both high-resolution video and audio feeds, AV Concepts allowed the large overflow audience to be a part of the action in the main hall.
For more information, visit www.avconcepts.com.