Classic Party Rentals Partners with Chameleon Chair
Leading event rental company Classic Party Rentals and Chameleon Chair Collection have entered into a new partnership, the companies announced today.
Under the new arrangement, Classic will assume management and operations of Chameleon’s rental business throughout the United States, including Southern California and Las Vegas.
Chameleon will continue to operate as an independent company — with its primary focus on design, manufacture and sale of its proprietary line of products — but will cease direct rental activities. Chameleon will continue to introduce new designs and products to the events industry and other markets to build the revenues of both companies. Classic will retain exclusive rights to rent Chameleon Chair products in each of its markets.
“Our expanded relationship with Chameleon Chair is an important step that further incorporates Chameleon Chair products into our client offerings,” said John Campanelli, Classic president and CEO. “We are particularly excited about this for the Los Angeles and Las Vegas markets.”
Chameleon President and CEO Jerry Smolar added, “This joint venture allows Chameleon Chair to focus on its business as a designer and manufacturer of its products, and it provides a greater opportunity for clients to one-stop-shop for event rentals when selecting Chameleon chairs.”