Breaking Tech News: Mobile software, BlackBerry Apps and More
Our monthly attempt to keep you up-to-date on happenings in the world of technology as they relate to the event world.
Certain Goes Mobile
Certain Software has announced that it is now offering a mobile solution to its popular meeting management software. The cool part about Certain Mobile is that meeting and event participants won’t have to download or install anything onto their smart phones or tablet computers—they simply use a link that’s emailed to them by meeting organizers. “It’s instant set-up, real-time,” CEO Peter Micciche told Event Solutions in a recent interview.
According to Certain, this is the first event management platform for the full event ecosystem. Attendees will be able access information, manage their schedule and rate sessions from their mobile device. The new release also offers viral marketing tools for planners, including a new email marketing module, connections to social media sites and tracking of website stats with Google Analytics.
You can get the whole story at www.certain.com.
Meetings Portal Expands to BlackBerry
A few issues ago, we told you about the launch of the world’s first portal for meeting apps, www.meetingapps.com. This is a new resource that is a directory of apps for meeting and event planners, and its first release focused mainly on the iPhone. The company has now announced that it has expanded its offering to include Blackberry apps, in response to an IMEX survey that 47 percent of planners use BlackBerrys as opposed to 31 percent who use iPhones and 24 percent who use Nokia devices. The portal allows planners to search for and rate meeting apps, and read reports and articles on app technology.
Vivien Now Includes CORT Furnishings
Virtual event design has taken another leap forward with the announcement that CAST Software’s Vivien www.cast-soft.com event design and sales software has added 78 CORT www.cortevents.com furnishings to its library. Vivien2010 is an intuitive, 3D application that empowers users to conceive, design, sell, manage and produce events, according to the company. It has a wide array of tools, wizards, and more than 6,000 proprietary, industry-specific objects and textures that allow planners to design and see their events photo-realistically. The drag-and-drop technology is easy to use no matter your skill level.
According to Kevin Dana, director of marketing and product development for CORT’s Tradeshow and Event Furnishings division, CORT plans to have their entire catalog in the Vivien program by 1Q 2011. “We will continue to update the library as we introduce new products,” he said.